A Beautiful Green is a purpose-driven sustainability consultancy that empowers organisations to transform sustainability into long-term value, business resilience, and measurable positive impact.
Founded in 2019 in Luxembourg and active across Luxembourg, Belgium, and France, the consultancy helps businesses embed sustainability into their culture, inspire teams, and lead with integrity in a rapidly changing world.
What we do
A Beautiful Green helps organisations drive sustainable, resilient growth by embedding purpose and sustainability into core business strategy. In today’s economy, integrating sustainability is not only a moral imperative. It is the new business as usual and a critical component of managing social, environmental, and financial risks.
Our approach connects sustainability directly to business performance: reducing regulatory and operational risks, unlocking innovation, improving efficiency, and enhancing brand reputation. Each engagement is tailored to the organisation’s unique goals and sector challenges, delivering clear, measurable results that strengthen resilience and secure long-term value.
Cintia Procaci
Founder & CEO
Founder and CEO of A Beautiful Green, bringing over 15 years of expertise in business strategy, ESG compliance, and Corporate Social Responsibility (CSR). Recognised for guiding organisations to integrate purpose into strategy, she drives transformative sustainability initiatives that deliver measurable environmental and social impact.
Our mission and values
Our mission
A Beautiful Green’s mission is to embed sustainability at the core of business strategy — transforming it into a catalyst for long-term value creation, resilience, and measurable positive impact. This commitment addresses the urgent environmental, social, and financial risks shaping today’s business landscape.
A Beautiful Green partners with organisations to define, implement, and communicate effective sustainability strategies that deliver tangible results locally and globally, for people, the planet, and prosperity. These strategies are designed to strengthen ESG performance, ensure long-term success, and build stakeholder trust.
Guided by the United Nations Sustainable Development Goals (SDGs), A Beautiful Green empowers businesses to anticipate change, seize opportunities, and lead responsibly in a rapidly evolving world. From climate action to social equity, every company has both the responsibility and the opportunity to help build a better future.
A Beautiful Green takes action on the following key UN Sustainable Development Goals:
Our values
Trust
A Beautiful Green is a consulting agency. Trust plays a crucial role in guiding companies towards the shared goal of sustainability. A Beautiful Green works to create mutual trust in each of the services. We’re here to guide you. Through in-depth work and a holistic approach, A Beautiful Green is a supporter of sustainable transition.
Transparency
Whether in A Beautiful Green’s own work or in the companies we work with, transparency is an important element in the quest for sustainability. Transparency helps any company communicate about its actions and to ensure a sincere and constructive approach. By communicating transparently about the actions and limitations of a system, we can work together to improve it.
Responsibility
Civic responsibility is at the heart of our sustainable approach. A Beautiful Green‘s responsibility and mission is to offer assistance to companies engaged in sustainable transition. Similarly, companies that call upon A Beautiful Green are those that wish to take responsibility and integrate environmentally friendly and socially-oriented behaviour into their company.