{"id":1409,"date":"2022-05-10T12:04:05","date_gmt":"2022-05-10T10:04:05","guid":{"rendered":"https:\/\/www.abeautifulgreen.com\/?p=1409"},"modified":"2025-11-10T09:08:44","modified_gmt":"2025-11-10T08:08:44","slug":"three-pillars-csr","status":"publish","type":"post","link":"https:\/\/www.abeautifulgreen.com\/en\/three-pillars-csr\/","title":{"rendered":"CSR Strategy: Understanding the Three Pillars of Corporate Social Responsibility"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>CSR Strategy: Understanding the Three Pillars of Corporate Social Responsibility<\/h1>\n<p><strong>We talked about CSR in a previous <a href=\"https:\/\/www.abeautifulgreen.com\/en\/whats-csr\/\" rel=\"noopener\">article<\/a>. The acronym stands for Corporate Social Responsibility, it\u2019s a concept which encompasses a host of other sub-concepts that essentially fall under three pillars. These three pillars of CSR cover specific themes and practices that together create a responsible corporate culture and &#8211; most importantly &#8211; make a positive impact every day.\u00a0<\/strong><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>What are the three pillars of CSR ?<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The three pillars are economic, social and environmental. A company&#8217;s <strong>sustainable development strategy<\/strong> focuses on these three key topics and <strong>action plans<\/strong> are created based on them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At first glance, these three pillars may appear different, but they actually contain many <strong>interlinked concepts<\/strong>. That\u2019s why it\u2019s so important to invest equally in each.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The aim of a <strong>responsible company<\/strong> is to create <strong>economic sustainability<\/strong>, while behaving in an environmentally and socially responsible way. A <strong>CSR policy\u2019s legitimacy<\/strong> and, above all, progress rely on these fundamental principles.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Social responsibility<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<h3><strong>The law<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The social pillar is primarily based on complying with legislation regarding <strong>human rights<\/strong>, working conditions and <strong>non-discrimination<\/strong>. Access to a <strong>working environment<\/strong> that respects laws considered basic in the West is the first stone to building this pillar.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Employees<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The second stone of the pillar is to go further and incorporate concepts that help to create a stress-free workspace conducive to <a href=\"https:\/\/www.abeautifulgreen.com\/en\/services\/raising-awareness\/\" rel=\"noopener\"><strong>employee development<\/strong><\/a>, such as well-being, <strong><a href=\"https:\/\/www.abeautifulgreen.com\/en\/how-build-diverse-inclusive-workplace\/\" rel=\"noopener\">diversity and inclusion<\/a>,<\/strong> health, <a href=\"https:\/\/www.abeautifulgreen.com\/en\/raising-your-employees-awareness\/\" rel=\"noopener\"><strong>training<\/strong><\/a>, <strong>professional development<\/strong> and safety.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Community<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The third stone builds the pillar beyond the company&#8217;s boundaries and takes into account <strong>external stakeholders<\/strong> such as customers, the company&#8217;s direct community, and any indirect communities that may be affected by the company&#8217;s choices, i.e., through its <strong>supply chain<\/strong>. To address this, new practices such as <strong>satisfaction surveys<\/strong>, partnerships with public authorities or <a href=\"https:\/\/www.abeautifulgreen.com\/en\/services\/supplier-analysis\/\" rel=\"noopener\"><strong>supplier analysis<\/strong><\/a> can be integrated into a company\u2019s daily operations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consequently, the relationship between a responsible company and its stakeholders is no longer solely business-centred, it also takes into account <strong>stakeholder well-being<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Data<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To ensure improvement of its socially responsible practices, the company will need to compile data, analyse and report on it, and create KPIs for setting <strong>progress targets<\/strong>.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Benefits<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The world is changing&#8230; all<strong> stakeholders<\/strong> are better informed and now embrace <strong>social and environmental standards<\/strong> in their daily work and lives. Several studies have already demonstrated the benefits of having corporate social values, including<strong> employee retention<\/strong> and attraction, <strong>productivity<\/strong> and innovation, and a <strong>positive corporate image<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Environmental responsibility<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">As the name suggests, the environmental aspect of a CSR strategy covers ecological issues and the impact that the company has on the environment. Faced with the <strong>climate emergency<\/strong>, companies often choose to concentrate on this pillar first.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>The environment\u00a0<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Much like the social pillar, this pillar encompasses a set of concepts and practices both inside and outside the company. Companies wishing to <strong>reduce their negative impact<\/strong> on the environment and integrate responsible behaviour need to take into account concepts like greenhouse gas <strong>emissions<\/strong>, circularity, <strong>renewable energies<\/strong> and <strong>responsible procurement<\/strong>. These various issues are part of a <strong>responsible approach<\/strong> to the environment and must be addressed in order to reduce a product\u2019s impact as best possible.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>360\u00b0 thinking<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To ensure a <strong>comprehensive approach<\/strong>, these points for attention should be analysed under the company\u2019s different \u2018<strong>scopes<\/strong>\u2019, i.e., in relation to the company&#8217;s daily operations, facilities, products and\/or services. For example, setting up a recycling programme in the office building is not enough to be considered a responsible company. A 360\u00b0 approach is needed to <strong>reduce the overall environmental footprint<\/strong>.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Data Measurement<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">In order to create a robust <strong>environmental management system<\/strong>, it is important to measure its impact, but also to collect, analyse and report the data. This will help the company have a clear view of the situation. It will also facilitate the <strong>set up of KPIs<\/strong> that will make it easier to create <strong>reduction targets<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Budget optimisation<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Contrary to common believes, adopting an environmental policy also helps a company to<strong> optimise its budget.<\/strong> It can be done thanks to practices such as recycling and <strong>improved resource management<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Time is of the essence<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Following the latest <a href=\"https:\/\/www.ipcc.ch\/report\/ar6\/wg2\/\" target=\"_blank\" rel=\"noopener\"><strong>IPCC report<\/strong><\/a> published early 2022, we see &#8211; once again &#8211; the urgent need to change how we do things. Companies need to be <strong>aware of their impact<\/strong> and learn how to change their business operations to <strong>minimise the negative effects<\/strong> they may have on the environment.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Economic responsibility<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The economic pillar is not about making profit at any cost. Rather, it\u2019s about focusing on business sustainability and ensuring that it is built on solid foundations to <strong>create resilience<\/strong>. In the wake of the recent pandemic and global challenges, business resilience has become key to<strong> dealing with adversity<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>The company<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The economic focus is on behaviours at company level, such as compliance with legislation, <strong>risk management<\/strong>, <strong>transparency and good governance<\/strong>. <\/span><span style=\"font-weight: 400;\">These behaviours help to gain the trust of the company&#8217;s <strong>stakeholders<\/strong> as they demonstrate a <strong>responsible corporate culture<\/strong>. Many practices stem from these behaviours, leading to tangible action such as <strong>sustainability reports<\/strong>, stakeholder maps and\/or <strong>certification<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><strong>The company\u2019s surroundings<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">A company\u2019s economic responsibility also includes supporting the <strong>local economy<\/strong>. For example, a policy of <strong>local sourcing<\/strong> enables the responsible company to support its surrounding<strong> community<\/strong>. With strong roots in its geographical area, the company becomes a community player and can thus actively create a positive impact. As mentioned above, a <strong>responsible supply chain<\/strong> continues to create a positive impact beyond the direct community through the company\u2019s economic performance.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Balance between the three pillars of a CSR strategy<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Corporate social responsibility is the approach taken by a company that wishes to <strong>create a positive<\/strong> (or at least neutral) <strong>impact<\/strong> on the environment and society while <strong>maintaining<\/strong> its economic activity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These <strong>three pillars<\/strong> &#8211; economy, environment and society &#8211; are also known as the <strong>3Ps: People, Planet, Prosperity<\/strong>. It\u2019s all about finding the perfect <strong>balance<\/strong> between these three concepts.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Certification to keep on track with the three pillars<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The <strong>three pillars of CSR<\/strong> include several sub-categories which are all interlinked. We understand just how difficult it can be to grasp and apply all these concepts to your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why we believe using a framework could help you. When an organisation decides to take a CSR approach and create a<strong> responsible corporate culture<\/strong>, it does not always know where to start.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Several <strong>frames of reference<\/strong> are available &#8211; the <strong>United Nations\u2019 17 Sustainable Development Goals<\/strong> are the most well-known. And, if your final objective is to get certified or be awarded a label, we recommend using the reference framework proposed by the certifying body\/label organisation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One example is <a href=\"https:\/\/www.abeautifulgreen.com\/en\/services\/esr-label\/\" rel=\"noopener\">ESR<\/a> in Luxembourg, which stands for <\/span><i><span style=\"font-weight: 400;\">Entreprise Socialement Responsable<\/span><\/i><span style=\"font-weight: 400;\">, or Socially Responsible Enterprise in English. An ESR Guide was prepared together with the main CSR contributors in\u00a0<\/span><b>Luxembourg <\/b><span style=\"font-weight: 400;\">to help companies in their quest for obtaining the ESR label. It is proposed by the <\/span><b>certifying body<\/b><span style=\"font-weight: 400;\"> INDR and seeks to promote\u00a0<\/span><b>CSR<\/b><span style=\"font-weight: 400;\">\u00a0among national companies so that they contribute to\u00a0<\/span><b>sustainable development<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>How does the ESR Guide incorporate the 3 pillars of CSR?<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The guide contains a set of questions divided into three categories: economic, social and environmental. These three categories contain questions related to the sub-concepts discussed above. Here are some examples of the topics covered&#8230;<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Economy<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The questions address the company&#8217;s <strong>business model.<\/strong> It also looks at the responsible connotation of the service\/product provided, <strong>company governance<\/strong> and<strong> transparency<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Social responsibility<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The social aspect focuses on the <strong>well-being<\/strong> of the company\u2019s employees. The practices for diversity and inclusion in the workplace, <strong>development opportunities<\/strong> and <strong>impact on the community<\/strong> are also analysed<strong>.<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Environment<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The environmental pillar looks at the company\u2019s facilities and integration of <strong>ecological systems<\/strong>, responsible behaviour in daily operations, whether <strong>carbon footprint<\/strong> is calculated, etc.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Documentation<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">These questions can help inspire you in building your <strong>responsible approach. <\/strong>The ESR guide will also direct you in creating a list of official documents to produce. Of course, to be awarded the ESR label, you need to present evidence.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Label influence<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The label is based on the <strong>highest CSR standards<\/strong>. The <a href=\"https:\/\/indr.lu\/fr\/\" target=\"_blank\" rel=\"noopener\">INDR<\/a> has joined forces with <strong>AFNOR<\/strong> in France and <strong>Ecopark<\/strong> in Switzerland to create the <strong>Responsibility Europe label<\/strong>. This is in addition to the ESR label and provides more international legitimacy for Luxembourg companies.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>In conclusion<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">All<strong> three pillars<\/strong> of a CSR strategy are equally important; they are interlinked and require <strong>equal attention<\/strong>. Developing a <strong>responsible approach<\/strong> is based on a <strong>balance<\/strong> between these three areas of action.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Several <strong>tools<\/strong> are available to help you embark on a sustainable transition and make your company a responsible market player.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, it\u2019s up to you to take the plunge!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Contact <a href=\"https:\/\/www.abeautifulgreen.com\/en\/contact\/\" rel=\"noopener\">us<\/a> if you need help, we offer a range of <a href=\"https:\/\/www.abeautifulgreen.com\/en\/services\/\" rel=\"noopener\">services<\/a> to support you.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Elora Majean[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;] CSR Strategy: Understanding the Three Pillars of Corporate Social Responsibility We talked about CSR in a previous article. The acronym stands for Corporate Social Responsibility, it\u2019s a concept which encompasses a host of other sub-concepts that essentially fall under three pillars. These three pillars of CSR cover specific themes and practices that together&hellip;<\/p>\n","protected":false},"author":15,"featured_media":3732,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-1409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-25","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CSR Strategy: Understanding the Three Pillars of CSR - A Beautiful Green<\/title>\n<meta name=\"description\" content=\"Discover the three pillars of a CSR strategy. 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